Bachelor Degree Programs

1Bachelor of Business Administration

Core Courses

Management

Microeconomics

Statistics

Organizational Behavior

Management Information Systems

Corporate Strategic Management

Production and Operations Management

Performance and Compensation Management

Marketing

Financial Management

Entrepreneurship and SME Management

2 Bachelor of Accounting

Core Courses

Fundamentals of Accounting

Financial Management

Intermediate Financial Accounting

Advanced Financial Accounting

Cost Accounting

Management Accounting

Auditing

Accounting Information Systems

Management

Macroeconomics

3 Bachelor of Marketing

Core Courses

Marketing

Industrial Marketing

Consumer Behavior

International Marketing (Bilingual)

AI Marketing

Market Research and Intelligent Analytics

Big Data Analytics

Service Marketing and Innovation

Marketing Planning

Customer Relationship Management

4Bachelor of Engineering Management

Core Courses

Engineering Project Management

Engineering Economics

Engineering Cost Management

Engineering Contract Management

Civil Engineering Materials

Civil Engineering Construction

Engineering Safety and Environmental Protection

Construction Laws and Regulations

Architectural Engineering

Operations Research

(*not the complete list of courses)



   

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